The Sports Industry has at least a $50 Billion dollar annual impact on the United States’ economy. That’s somewhere in the neighborhood of $1 Trillion dollars over a 20 year period. Professional athletes’ salaries and their ancillary support resources represent a significant percentage of this “river of wealth”. The problem is that the flow of this wealth has a one way direction as ‘professional athletes’ income jets away from wealth preservation toward frivilous spending. And even though college athletes are the well spring of billions of dollars annually, they don’t receive a fraction of the income they help to generate, other than a tuition scholarship. We want to change this wealth equation and help athletes maximize their wealth development opportunities and enhance their money management skills.
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ProSquared’s mission is to systematically provide and connect athletes with the education, resources and guidance that they need to develop the totality of their human capital, with a focus on athletes’ financial education, career planning and wealth development opportunities.
Ultimately, we intend to innovate the creation of a sports business infrastructure as well as a sports culture that values, promotes and enhances athletes’ capacity to leverage their brands and resources to improve the quality of life for themselves and society as a whole.
ProSquared is a limited liability company that was organized in January 2011 in Madison, Wisconsin to provide financial education, career development and business opportunities for athletes, former and current. ProSquared’s founder, Robert Wynn, has over 30 years of experience in economic development and financial education. Mr. Wynn realized that athletes have a unique opportunity to build wealth and lead communities by leveraging their visibility and their brands, but that many fail to reach their economic and leadership potential due to a lack of focused education and training in those areas. Through ProSquared, Mr. Wynn has created a collaborative infrastructure – comprised of a network of intentionally selected experts and organizations with reputations of integrity — to educate more athletes on how to:
Note: ProSquared is not a sports agency nor is it a money management firm. The firm is dedicated to human, economic and business development.
Athletes Wealth Building Institute is our online education platform where athletes and other young adults can enjoy a comfortable professional online learning experience where they can log in and learn at their own comfortable relaxed pace. The online education Institute program and workshops are designed to enhance participant’s money management, business skills development, communication and networking skills. Participants of our Institutes also benefit from career entrepreneurial opportunities that arise from time to time through the Institute’s robust networking environment online (and in person when circumstances allow).
The Team and Board of Advisors that oversees the development and execution of PROSQUARED’s mission is comprised of the following individuals:
BOARD OF ADVISORS
Robert Wynn, founder and director, is a pioneer and innovator in community and economic development.
Malani Mitchell was born and raised just south of Atlanta and is the co-founder of JAM Management, LLC.
Learn more about ProSquared Business coaching, our online institute, and how we can help you navigate your business and personal life after sports.